About Our Story

Est. 2025

Our Beginning

Alay started as just an idea from a girl with everywhere to go and nothing to wear. inspired by the versatility of athleisure and the style of urban streetwear, she created Alay

Our Mission

We believe in creating products that make a difference. Our commitment to innovation, inclusivity, and ambiguity drives everything we do. Each day brings new opportunities to bring something new to the table.

Studio. Street. Everywhere

Looking Forward

The future holds endless possibilities. We're excited to continue growing, learning, and serving. Join us on this journey as we write the next chapter of our story together.